marketing atlanta ga

The Johnson Lowe Gallery Team updating their headshots and team photos amidst rebranding

The Power of an Updated Headshot

The Power of an Updated Headshot: Putting Your Best Face Forward In today’s digital age, first impressions are often made online. Whether it’s on your website, social media profiles, or professional networking platforms, your headshot plays a crucial role in shaping how others perceive you. It’s not just a photo but a representation of your … Read More

Graphics reading "autumn sale" to help show the need for seasonal social media posts

Captivating Seasonal Content

Captivating Seasonal Content: Unleashing the Power of Social Media Seasonal content holds immense potential for capturing your audience’s attention and driving engagement on social media platforms. It’s a powerful tool that allows you to infuse freshness, excitement, and relevance into your brand’s online presence. Let’s explore how you can leverage the power of social media … Read More

A mobile phone mounted on a tripod is used to teach students online at the library.

Lights, Camera, Action

Lights, Camera, Action: Shooting Engaging Videos for Social Media with Your Phone In today’s digital age, video has become a dominant form of content across social media platforms. It captures attention, tells stories, and engages audiences like no other medium. With the advancements in smartphone technology, shooting high-quality videos for social media has become more … Read More

african young man looking to his credit card and his smart phone. He is sitting on a chair in a bar terrace

Decoding Your Audience

Decoding Your Audience: Crafting Buyer Personas for Targeted Marketing In the ever-evolving world of marketing, understanding your target audience is key to creating effective and impactful campaigns. One powerful tool that can help you gain deep insights into your audience is the creation of buyer personas. A buyer persona is a semi-fictional representation of your … Read More

Young asian Businessman using laptop,man relaxing and using laptop with icon,Social media concept.Finger touching phone with social media concept in office.

Maximizing Your Social Media Presence

Maximizing Your Social Media Presence: Reaching Your Target Audience In today’s digital landscape, social media has become an integral part of any successful marketing strategy. It offers businesses a powerful platform to connect, engage, and build relationships with their target audience. With billions of users worldwide, social media provides an unprecedented opportunity to reach and … Read More

Professional camera on tripod while shooting food

Mastering Product Photography

Mastering Product Photography Shoots: Showcasing Your Offering with Style In today’s highly visual digital landscape, effective product photography is a crucial component of any successful small business marketing strategy. Captivating product images not only grab attention but also inspire confidence and drive conversions. Whether you sell physical products online or showcase them in print materials, … Read More

A picture of a magnifying glass searching a web page to indicate SEO

Crafting Content for SEO Success

Driving Organic Visibility With SEO In the vast digital landscape, search engine optimization (SEO) plays a crucial role in ensuring your website reaches its target audience. By crafting content with SEO in mind, you can improve your organic visibility and attract qualified traffic to your website. In this article, we will explore effective strategies and … Read More

Make it Reels Good

Getting started with creating reels for your business can be an exciting venture. Here are answers to your questions to help you begin this new journey: What are some good YouTube channels to check out for learning to make reels? There are several YouTube channels that offer valuable insights and tutorials on creating reels. Here … Read More

Ral color guide close up. Assortment of colors for design.

Unveiling the Hottest Color Choices in Design for 2023

Unveiling the Hottest Color Choices in Design for 2023: Adding Vibrancy and Impact to Your Web Design Colors play a pivotal role in web design, evoking emotions, influencing perceptions, and enhancing user experiences. As we enter the new year of 2023, it’s time to explore the hottest color choices that will dominate the design landscape. … Read More

The Power of Quality Content

Ignite Your Website’s Potential In the vast and competitive online world, your small business website serves as a powerful tool to attract and engage potential customers. And at the heart of a successful website lies one crucial element: quality content. In this article, we’ll explore the importance of quality content and how it can ignite … Read More